Casino City's iGaming Pocket Directory - 2019 Edition

56 Sponsored by Casino City’s iGaming Pocket Directory Mobile GAMiNG MOBILE GAMING INDUSTRY OVERVIEW via mobile apps. In a report regarding the financial year ending 25 March 2018, bet365 said that mobile sports betting grew 29% year-over-year. Half the world’s adult population now owns a smartphone, and by 2020, it is estimated that 80% will. For every personal computer that’s purchased, four smartphones are sold. According to British telecommunications regulator Ofcom, Brits aged 16-24 spend nearly four hours a day on their mobile devices, more than twice as long as their 55- to 64-year-old counterparts. There’s little doubt that the future of the iGaming industry is traveling around in the pockets of half of the world’s population right now. Mobile devices are also dramatically changing how players consume gaming content. Players on mobile devices tend to have shorter gaming sessions for lower stakes. But the gaming sessions are more frequent, and players are enjoying the product. With the adoption of smartphones and tablets on the rise, and with new generations of players growing up using mobile devices, delivering online gaming content to smartphones and tablets has become mission critical. Online gaming providers need to be where the audience is. And increasingly, it’s on mobile devices.