Page 26 - Casino City's iGaming Pocket Directory - 2013 Edition

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CASINO
One other area where online casinos have more leeway to innovate than other
gaming sectors is in bonuses. The bingo, sportsbook and poker sectors have a limited
number of bonuses that actually fit their business model. But online casinos can get
more creative. And bet-at.eu is at the leading edge of that creativity.
Bet-at.eu allows players to tailor their bonuses to suit their style of play. Players are
given bonus “packages” which typically include three offers.
After selecting a bonus package, players can make their deposits and receive their
bonuses. They then choose which games they want to use to play through the bonus.
Players can start with online slots to play through one of the bonuses.
Then when they switch to blackjack, they can keep playing through the first bonus,
or they can use blackjack to play through a different bonus in the package. And
if they switch to roulette, they can select which bonus to play through with that
game. Players are – within certain parameters – in complete control of their bonus
experience.
The online casino industry is extremely competitive. But thanks to new games and
creative bonuses, there’s room to constantly innovate and compete.
CASINO INDUSTRY OVERVIEW